Chances are if you are a conisuer of reviews or gear news that you have come across him. With over 13,000,000 views on YouTube, an active website full of reviews and in-depth reporting on manufacturers, The Tone King has shown that he is anything but a weekend blogger. I first meet Louis (The Tone King) at the NAMM Show, which is a place where a thousand or so manufacturers get together to show off all their gear. Of all the media people he seemed to have the most urgency in getting artist interviews and new product news. In fact, The Tone King claims that its coverage of NAMM is the fastest of any media outlet and given my experience it's probably true. I've seen him interview an artist and then the show ends, I grab some dinner and head back to the hotel and the interview is already up on The Tone King. We decided it was time to turn the tables and interview The Tone King.